News & Blog

Sticker Shock Raises Awareness During Prom Season

This prom season, SRSLY wants to remind adults that it’s illegal to buy and provide alcohol to minors. Thanks to local businesses and youth leaders, we were able to spread that message far and wide this spring!

On May 8, the Leadership Class at Beach Middle School joined forces with SRSLY to participate in Project Sticker Shock – a community awareness campaign designed to educate adults and reduce underage drinking.

The 22 youth leaders volunteered their afternoon to put dozens of stickers on cases of beer and wine coolers that are for sale in local stores and gas stations. The stickers state, “It is illegal for any person 21 or older to purchase/provide alcohol to minors. Fines are up to $2,500 or 1 year in jail. SRSLYchelsea.org”

Students also put up posters to help increase awareness and demonstrate each business’s commitment to keeping alcohol out of the hands of minors.

Thank you to the following businesses for helping keep Chelsea youth safe during prom:

  • Waterloo Villiage Market
  • Marathon gas station
  • Shell gas station
  • Jet’s
  • CVS
  • Arctic Breakaway
  • Thompson’s Pizzeria

SRSLY conducts Project Sticker Shock two more times during the school year: before Homecoming in the fall and before the winter holidays in December.

Thank you to the Leadership Class and to everyone who participated!